Royal Plaza on Scotts (Singapore) - Brand Management
September 11, 2014
  • Positioning strategy
  • Creative concept and design direction
  • Facebook fan page management & proactive engagement
  • Social gamification and app deployment
  • Media buying on Facebook


Acquired 20,000 fans comprising of business and leisure travellers from Malaysia, Thailand, Philippines, Indonesia and Singapore within 3 weeks of launch

Toshiba Regza (Malaysia) - The Regza Dash
All Works