Nikon Singapore - Sunset In The City
September 11, 2014
  • Communication via social media
  • Creative concept and art direction
  • Gamification and social application deployment


Conceptualised ‘Sunset In The City’ – a social media initiative for Nikon SG. Enthusiasts are engaged in a social photography competition that requires teams of 3 to submit photos of sunset in our city via a highly intuitive application. Photography, in our minds, is about friends coming together to create beautiful pictures that will form an important part of our collective memories.

Maybank (Singapore) - eVibes
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