Park Hotel Group - #maketime & Stay Park
SERVICES
- Creative concept and art direction
- Creative implementation
- Social application deployment
- Cross platform deployment - Desktops and mobile devices
- Engagement and content production
Concept
“#maketime and Stay Park” activated Singaporean families to place bookings for a staycation package on digital and mobile channels including Facebook. On a custom-built application, families decide to make time by turning an hourglass to uncover thoughtful perks such as complimentary room upgrades, in-room dinners, wines and even the services of personal shoppers and trainers.